Our Heart and Soul is Our Team
PJ Cannon Jr.
PJ Cannon Jr. also known as #theRASTApreneur is an experienced Digital Branding & Marketing manager who studied Radio and TV Broadcasting in 2006 at the Illinois Media School. His passion for Audio and Video production earned him an internship with Clear Channel Radio Chicago (now iHeart Media), which lead to him working 3 years as a Marketing & Promotions Assistant for all 7 Clear Channel Chicago radio stations. PJ currently uses his 11 years of marketing knowledge and experience to leverage social media promotion to increase brand awareness, fan engagement and ultimately annual revenue for a variety of clients.
PJ has been able to use his knowledge and experience with digital marketing to assist ITMG clients to accumulate over 200 Million views on YouTube, hundreds of thousands of YouTube subscribers, hundreds of thousands of Instagram , Facebook and Twitter in addition to earning recording contracts with major labels such as Capitol and Atlantic, Netflix movie appearances, hundreds of paid performance opportunities and over $1 Million in revenue.
PJ is a great fit for his position because unknowingly, his whole life has prepared him for it! His humble beginnings, his LOVE for music and entertainment that has existed since he can remember. His 18 year journey as a songwriter and recording artist, his 25 years working in different barbershops gaining a variety of information, his 3yrs at Clear Channel Radio Chicago (now iHeart Media) as a Promotions and Marketing assist, the 2009 lay off from Clear Channel which kicked started his entrepreneurial journey as a digital marketer, to Chicago recording artist DLOW approaching him in September 2014 to manage him when "artist management" was something he had no clue of, to success executing the very 1st Musical dance challenge the #DoItLikeMeChallenge which got 13 straight weeks on the Billboard charts (never again after signing with Atlantic Records) and negotiating a 15 city Live Nation tour from $45k to $60K.
That abundance of knowledge and experience has prepared PJ to become a successful Digital Marketing Strategist, and now to be considered 1 of the top digital music marketing minds in the industry!
Learn more about PJ's Branding & Marketing experience at www.theRASTApreneur.com
Listen to Reggae 24/7 on his edutainment network at www.RastafariJAMS.com or www.iHeartReggaeMusic.com
